Saturday, December 17, 2011

Best kept marketing secrets of Attorneys the Internet! [Originally Posted Dec 17, 2011]

About the same time I graduated from Houston’s South Texas College of Law in Houston (1997) of statutes were enacted which reformed many brilliant minds out of any opportunity for the bright futures they worked so many years to enjoy. Through my 13 year litigation career, many waited for the market to improve, but it never did. It has progressively gotten worse, with attorneys now working for $23/hour to review documents in what has become the norm for corporate litigation–huge document review by anyone with a pulse that are mindnumbing, and leave you questioning why you ever went to law school! There are two alternatives: have the fortune of being hired as an Associate with a large firm on partnership track (working 2500+ hours per year and eating, sleeping and breathing your job such that you are lucky if you still have a spouse at the end) or working as a solo with whom I have found to be the dredges of society in terms of lawyers- clueless and unethical beyond anything I ever imagined. You can slug it out with lawyers who have no ethics or sense–no thanks. I have had the pleasure of better days while working at the ivory towers of a major law firm, coined the Taj Mahal by my dad. It was amazing, but all good things must come to an end.

Fast Forward 2011. The practice of law has been relegated to the gutter with corrupt political law firms denying disabled children their base civil rights or slugging it out with an attorney more than willing to defraud a tribuinal. Since document review is not an option for me, I chose to reinvent myself. I started a Non-Profit for Special Needs Children, Attorneys for Special Needs Children, testified at the Senate, hosted a radio show, fought the establishment, and am now campaign coordinator for Louis Guthrie’s Sheriff bid. But more than that, I have reinvented myself into a content writer, SEO marketing expert for attorneys, and opened a business catering to special needs of lawyers. From A-Z, Attorney Net Marketing & Design has you covered. In marketing the Non-Profit and my own personal businesses for the past 2 years, I am living proof that “Content is King!” In both sectors, I have obtained coveted top rankings simply be providing high quality content writing that people want to read. I am pleased to say that I’ve obtained top rankings in a flooded field in 2 months on php templates without spending a deime for PPC or advertising or any form. Consistency in producing high quality content is the sole source of my SEO success. While having a Youtube channel and videos seems almost imperative today, as well as a number of “secrets” to be revealed in my next blog, I attribute my success to great writing. Bill Gates said in 1996 that “Content is King” and he hit the nail on the head. But I will share a few secrets being used by attorneys for that added bump in my next blogs! Call us and let us show you what we can do to skyrocket your practice in a very short amount of time. [Phone Number and email Addy Removed]

1 comment:

  1. 1) It is interesting that in a marketing piece aimed at attorneys, Candice Schwager would refer to other attorney's as unethical, clueless, senseless, corrupt, etc. Always good to insult your customer base before you pitch your services to them. I would ask how that went, but I think the fact Wells Fargo foreclosed on her house in Feb. tells me all I need to know!

    2) Louis Guthrie has stated in recent comments to the Big Jolly that Candice Schwager was only a volunteer in his campaign and really only active the first month. He later did clarify that she was in charge of his now removed twitter account @guthrie4sheriff. There is some debate on how long and how involved she was in his campaign. From the now removed twitter feed, it looks that Schwager was his tweeting spokesperson as recently as the campaigns last tweet on June 1st, 2012 to @DesertScene, a friend of Candice's. It is also important to note that Schwager was actively identifying herself as Guthrie's campaign coordinator as recently as May 2012, her google+ profile only removed her entry as Campaign Coordinator in June of 2012, and she currently has many profiles on the internet still identifying her as the Guthrie For Sheriff campaign coordinator.

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